Wednesday, February 20, 2013

Social media marketing strategy of Chris Talbot


The American Corner Manila in partnership with the U.S Embassy Manila and the Organization for American Studies organized a talk titled Digital Marketing in Politics and Public Affairs” held on 18 February 2013 at the Ortigas Seminar Room, 13/F of the Henry Sy, Sr. Hall.

Chris Talbot, an internationally recognized expert on digital marketing in politics and public affairs, is the resource speaker of the said event. As the principal founder of Talbot Digital, he provides digital strategy for political organizations, corporations, non-profits, and the federal government. He shared his insights on topics that deal with the use of social media for elections and issue advocacy, as well as the role of technology in the promotion of democracy. An informal dialogue took place right after his presentation.

Mr. Talbot is here in the Philippines as a guest of the U.S. Embassy, Manila for a series of lectures and discussions on digital marketing. 

For more information about Chris Talbot and Talbot Digital visit: http://talbotdigital.com/


Tuesday, February 19, 2013

Trial Access to WSPC E-Books and E-Journals [expired]


The Learning Commons is pleased to announce to the Academic Community that the trial access to the e-journals and e-books published by The World Scientific Publishing Company (WSPC) is now available until 18 March 2013.

World Scientific Publishing Company (WSPC) publishes about 500 books annually, as well as more than 125 journals in various fields covering Physics, Engineering, Mathematics, Asia Studies, Business and Economies, Chemistry/Material Science/Nanotechnology, Computer Science, General and Popular Science, Life Sciences, Medicine and Healthcare and the Social Sciences. WSPC is a proud Asian publishing company and one of the leading independent STM publishers in the world.

To access WSPC, please click on the following direct links for:

To access all the e-journal contents from 2008 to 2013.

To access all e-book titles, including the most recent ones.

The Learning Commons will be soliciting feedback/recommendations/comments regarding the WSPC's e-journals and e-books at the end of its trial period.  

Philippines to host an international conference for special libraries


The Special Libraries Association-Asian Chapter in association with the Association of Special Libraries of the Philippines (ASLP) is set to host the 3rd International Conference of Asian Special Libraries (ICoASL).  The event will be held at the Philippine International Convention Center (PICC) from 10-12 April 2013.  This year’s theme is: Special Libraries towards Achieving Dynamic, Strategic, and Responsible Working Environment."

It is the aim of of ICoASL to provide a platform for exchange of knowledge and skills relevant to information professionals in Asia, with a global perspective.  This major event expects global participation from the field of information science and professionals involved in library research, practice, and other related disciplines in the field of library and information studies.

Specific topics included are the following:
  • Special Libraries at the forefront of digital infrastructure
  • Institutional repositories and digital curation
  • Future of Special Libraries: Innovative designs towards a greener library
  • Achieving competencies beyond the profession through empowering librarian and other library personnel
  • Collaboration, cooperation and partnership among colleagues, institutions and business entities.
  • The future of the profession: Dynamic roles of library associations and academic institutions
  • Going beyond the box: The role of public relations and marketing strategies
  • Corporate social responsibilities and customer care
  • Virtual networking as a tool for bridging the gap of communication 
  • New trends, techniques, and innovations in preservation and conservation
  • Open access vs. copyright and intellectual property: Ethics and fair use
  • Ethics and professionalism in library and information services: Preparing, developing and strategizing leadership to bring about a culture of values and sense of accountability in the future leaders of Library and Information Science

The event will be graced by distinguished speakers.  The keynote speaker is Sen. Edgardo Angara, Chair of the Senate Committee on Education, Arts and Culture. Guest speakers include, Ms. Pinky Aquino-Abellada (AGAPP Foundation), Ms. Deborah Hunt (SLA President), Dr. Hannelore Vogt (Cologne Public Library), Dr. Klaus Tochtermann (German National Library of Economics), Mr. Reinhard Feldmann (University of Munster) and Mr. Stephen Abram (Gale Cengage Learning).

Conference fees are as follows:

Local delegates
ASLP Members
Php6,500
Early bird
Php6,500
Regular registration
Php7,500




Foreign delegates

SLA Members
Non-SLA Members
Early bird
$175
$225
Regular registration
$200
$250






Regular registration ends on 28 February 2013. For more information and to download registration form and conference brochure visit: http://units.sla.org/chapter/cas/ICoASl-2013.htm

Thursday, February 14, 2013

A very special love: The American Corner way


It’s the love month this February and to celebrate the occasion, the American Corner Manila in partnership with the Philippine Librarians Association, Inc. - National Capital Region (PLAI-NCR) Librarians Council and The National Library of the Philippines hosted a storytelling and puppet show to the children of St. Maria de Mattias Mission Center at Cenacle Drive, Culiat, Tandang Sora, Quezon City last 9 February 2013 with the theme Celebrate Valentines thru Storytelling and Puppet Show”.

The day started with the celebration of the Holy Mass. The team of Librarians from the National Library presented two children’s stories and two puppet shows which all focused on love and friendship.

The kids enjoyed the very interactive and lively performance of the storytellers and puppeteers. To complete the lovely day, the kids were provided with goodies and were treated to a hearty meal who returned the kindness by wearing big smiles on their faces.

True enough, love knows no bounds, more so when it is genuinely shared with others.

Friday, February 8, 2013

M.L. Krainz: One Special Collection


The turnover ceremonies of the M.L. Krainz Collection was held last 5 February 2013 at the 13/F of the Learning Commons, Henry Sy, Sr. Hall.  Br. Ricardo P. Laguda FSC whole-heartedly accepted the books from the donor, Ms. Maria Lourdes Cordero-Krainz and her husband Mr. Paul Krainz.  The event was witnessed by faculty members of the Theology and Religious Education Dept. and the librarians of the Learning Commons.

In his message, Br. Ricky said that in this age of technology where most are in electronic format, DLSU Learning Commons continues to acquire printed books, as such the project Turn 1 into Million Book Drive.  It is for these that the Learning Commons and the whole DLSU community are thankful to people like Ms. Cordero-Krainz, who unselfishly share their most precious book collection.

Wednesday, February 6, 2013

Trace Effects @ The American Corner


A group of students from the Dr. Carlos S. Lanting College visited the Corner last 2 February 2013 and were very glad to meet the newest addition to the formidable team of the American Corner, Trace.

Now, who’s Trace? He’s the main character of an interactive 3D game titled, Trace Effects.  Set in the year 2045, Trace is a university student, who, accidentally travelled back in time to the present. For him to get home, he must complete a set of challenging missions to change the future. Gamers are given sets of chapter objectives to accomplish by interacting and solving puzzles in a virtual world filled with English-speaking characters.

Trace Effects exposes users to American society and discover themes related to entrepreneurship, community activism, empowering women, science and innovation, environmental conservation, and conflict resolution.

Monday, February 4, 2013

De La Salle University Library, now The Learning Commons!


The Henry Sy, Sr. Hall:
The home of The Learning Commons
The De La Salle University (DLSU) Library, now called The Learning Commons, recently transferred to its new home at the Henry Sy, Sr. Hall.  Envisioned to be the central hub that will serve as the intellectual crossroad for the university, the Learning Commons opened its doors to the Lasallian community last 17 December 2012. 

The Henry Sy, Sr. Hall
The 14-storey structure, built in honor of the 100th anniversary of Lasallian presence in the Philippines, is likened to a “habitable tree.”  The team of architects from the Leandro V. Locsin Partners, Architect designed the building as such to inject environmental sensitivity despite being in the midst of the very congested and busy Taft Avenue area.  Completed and opened in January 2013, the building is considered as the very first academic structure to garner the Philippines’ Berde Standard, which means that the Hall is green and eco-friendly.  The building boasts of green roof, solar panels, a rainwater collection system, water re-use system, pocket gardens, and open areas.  The interior areas of the building took the name of the various parts of life-giving and nurturing tree, namely, the The Meadow, La Racine, Heartwood, Verdure, The Grove, Nests, Springwood and Summerwood. The building’s concept also exemplifies the important role of DLSU to Philippine education.

The Learning Commons occupies part of the 5th floor, as well as the 6th to the 13th floors of the building. It showcases its indoor gardens, outdoor reading areas, lounges, discussion rooms, meeting/conference rooms, and multipurpose halls and wide-open spaces. 

Friday, February 1, 2013

Preserving the memory, unfolding the truth



From left to right: Dr. Myrna S. Austria,
Br. Ricardo P. Laguda, Sr. Ma. Luz Mijarez
and Dr. Sonia M. Gementiza sign the MOA
The memorandum of agreement (MOA) between the De La University-Manila (DLSU-Manila), De La Salle University-Dasmariñas (DLSU-Dasmariñas) and the Task Force Detainees of the Philippines (TFDP) was signed last 29 January 2013 at the Learning Commons of the DLSU by the representatives of the three organizations: Br. Ricardo P. Laguda FSC, Chancellor/President of the DLSU-Manila; Dr. Myrna S. Austria, Vice Chancellor for Academics, DLSU-Manila; Dr. Sonia M. Gementiza, Director, Aklatang Emilio Aguinaldo, DLSU- Dasmariñas; and Sr. Ma. Luz Mijarez, Board of Director, TFDP. The event was also graced by Ms. Ana Maria Fresnido, Director, Learning Commons, DLSU-Manila and Mr. Emmanuel Amistad, Executive Director of TFDP.